Duncan Wardle

Duncan Wardle

Duncan Wardle is an expert on innovation and the founder of creative consulting company, iD8 & innov8. As a highly sought after creativity consultant, he helps organisations embed innovative cultures.

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Duncan Wardle's Biography

Duncan Wardle, the maestro behind Disney's innovative magic, is not your typical corporate guru. As the former Head of Innovation and Creativity at Disney, Duncan and his team helped Imagineering, Lucasfilm, Marvel, Pixar, and Disney Parks conjure magical new storylines and experiences that delighted millions.

Now, Wardle extends his boundless creativity to audiences worldwide by offering fresh perspectives on design thinking. His approach isn't just about generating ideas but about cultivating a mindset that embraces unlikely connections, leading to disruptive innovation. Through a series of dynamic keynotes, workshops, and ideation forums, he equips companies with an innovation toolkit designed to infuse every strand of their DNA with a culture of creativity.

A multiple TEDx speaker and prolific contributor to esteemed publications like Fast Company, Forbes, and Harvard Business Review, Duncan Wardle has earned his stripes as a thought leader in innovation. His teachings aren't just confined to the lecture halls of academia as he imparts his wisdom through innovation master classes at prestigious institutions like Yale, Harvard, and Edinburgh University.

What truly sets Wardle apart is his knack for posing thought-provoking questions that challenge the status quo. He prompts us to examine our routines, our habits, and our surroundings with a reflective gaze. From pondering the menu at our favorite restaurant to dissecting the nuances of our daily commutes, Wardle invites us to break free from the shackles of familiarity and embrace the unfamiliar.

His advice is refreshingly simple yet profoundly impactful: explore different industries, escape into other realities, seek insights from the outside, and notice the little things. It's through these seemingly small acts of curiosity and observation that Wardle believes we can unlock the door to boundless creativity. In a world where innovation is the lifeblood of success, Duncan Wardle urges his audience to venture beyond the ordinary and embrace the extraordinary.


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