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Doug Keeley

Doug Keeley pioneered corporate communications through his company ICE and launched The Mark of a Leader program in 2004, inspiring leadership and cultural transformation in top organisations globally.

Doug Keeley, CEO and Chief Storyteller of The Mark of a Leader, is a globally recognised communicator, a serial entrepreneur, and a self-professed “leadership junkie”.

Keeley launched the first of several communications ventures in 1978, shortly after graduating from York University with a degree in Fine Arts, Music. A working musician and producer at the time, he was drawn to the potential of multimedia storytelling in the business world. His company, ICE, quickly became a pioneer in corporate communications, blending technology and creativity to deliver cutting-edge marketing solutions. Over the next two decades, he helped shape the communications landscape, producing breakthrough work in multimedia, live events, television, and the Internet. Keeley has collaborated with hundreds of Fortune 500 executives and companies around the world.

In 2004, he created The Mark of a Leader, a revolutionary program designed to inspire new thinking in the workforce about leadership, engagement, and corporate culture, and to provide a tool to make any conference unforgettable. Built on the concept of Five Level Leadership, the program leverages compelling video storytelling to showcase lessons from iconic leaders and brands, offering powerful tools to elevate business performance and transform workplace culture. The program has been embraced by top organisations including Coca-Cola, Disney, Microsoft, HP, Starbucks, RBC, Scotiabank, and many more.

In addition to writing The Mark of a Leader book, Keeley is a frequent contributor to books, magazines, radio, and television on topics related to leadership and innovation. His work has earned him numerous accolades, including induction into the Meetings & Incentive Travel Hall of Fame.

Books

The Mark of a Leader

Inspiring Stories of Ordinary People who have done Extraordinary Things

Articles & Videos

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