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David Coulthard

Two-time British Grand Prix winner David Coulthard is one of the world’s most widely recognised sports personalities. Since retiring in 2008, he has carved out successful ventures in the worlds of broadcasting and business.

David Coulthard is a dynamic television broadcaster, speaker, author and entrepreneur who translates the high-speed, high-pressure world of F1 into valuable lessons for business and life.

Since retiring from racing in 2008, Coulthard has leveraged his on-track experience to build a successful career in broadcasting and business. He is the co-founder of Whisper, one of Europe’s fastest-growing media production companies, and Velocity Experience, which specialises in creating branded corporate events.

David Coulthard’s unique ability to perform under pressure, make split-second decisions, and lead teams to victory makes him an invaluable asset in the business world. As a speaker, he draws on his illustrious F1 career — highlighted by 13 Grand Prix wins and multiple top-three finishes in the World Championship — to share insights on leadership, teamwork, and resilience. His often personal and practical advice resonates with his audiences, and inspires them to strive for excellence and embrace challenges.

As the President of the British Racing Drivers Club, Coulthard oversees the iconic Silverstone Circuit. He is also co-founder of the More Than Equal initiative, aimed at breaking barriers for women in motorsport. David Coulthard remains deeply involved in motorsport through his role as co-commentator for Channel 4’s F1 coverage and is a trusted voice that conducts podium interviews for F1’s global television feed.

In his best-selling books, It Is What It Is and The Winning Formula, Coulthard delves into the importance of teamwork, motivation, and leadership, offering strategies that can be applied to both business and personal endeavours. His ambassadorships with major international brands such as Red Bull Racing, IWC, and Wings for Life further underscores his influence and reach.

David Coulthard brings a winning perspective, first-hand F1 insights, and a wealth of experience to any stage.

Books

The Winning Formula

Leadership, Strategy and Motivation The F1 Way

It Is What It Is

The Autobiography

Articles & Videos

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